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Showing posts with the label digital signage

Acquire Digital and Adomni Announce Partnership, Streamlining DOOH Advertising

 Acquire Digital, a leading provider of self-service, interactive digital signage, and software solutions firm, and Adomni, the leading programmatic digital out-of-home advertising planning and buying platform, have announced their partnership to enhance Acquire’s offering with a streamlined process for out-of-home advertising. Acquire DOOHAd is a content management system that was developed by Acquire Digital, to provide a content management system that automatically creates playlists of sold out of home advertising to an unlimited number of DOOH displays. Through this integration, Acquire Digital clients can choose to partner with Adomni to help them fill any unsold inventory without having to source the advertisements themselves. In turn, these advertisements can provide another revenue stream for Acquire’s clients, enabling a faster return on investment for their interactive wayfinding, LED and other specialist digital signage installs that Acquire specialise in. Neil Farr, CEO...

Acquire Digital deliver iconic Elizabeth line rebranding and live status screens

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  London, UK, 16th August 2022   –   Acquire Digital , the provider of smart interactive digital signage has announced that they recently delivered the iconic rebranding of the live status screens for the new   Elizabeth line   of The London Underground. Travelled on the new Elizabeth line yet? If you haven’t done so already, try to make some time to frequent the iconic Elizabeth line and see if you can spot the new live status screens. They look great and are worth checking out! The new Elizabeth line has been a long time in the making, but it’s finally open to the public and is expected to allow more than 1.5 million to be closer to their places of work in the West End, Canary Wharf, and the City. To help make things as smooth as possible for travellers, Acquire Digital created the live status screens at the stations along the line, using their industry-leading Acquire Editor software. In this instance, these screens provide information on train delays, cancel...

Shoptalk to Deploy Acquire Digital’s Wayfinding Technology at their upcoming Shoptalk Tradeshow in Las Vegas

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  Las Vegas, NV, March 2022   –   Acquire Digital , the global leader in digital wayfinding and location intelligence solutions, announced today that it will deploy its industry-leading Wayfinder technology at the upcoming  Shoptalk   retail   tradeshow   in Las Vegas, NV. Building upon the deployment of Acquire’s  Wayfinder   platform at Shoptalk’s smaller  Groceryshop  tradeshow in the fall, the Acquire team will continue their initial success by implementing an upgraded solution to improve visitor engagement at the upcoming retail show in Las Vegas. In collaboration with  Freeman , the interactive digital mapping and show directory software will be deployed on nine 55″ interactive kiosks located at the entrance and throughout the show floor. The goal is to create a seamless experience for tradeshow attendees by making it easy to navigate the venue’s large show floor and numerous event spaces. The digital wayfinding solution ...

3 Key Topics to Consider before Implementing Retail Digital Directories

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  As many retail malls start to incorporate digital signage, wayfinding directories, and digital advertising platforms within their centers; many considerations must be taken into account to ensure you obtain the best return on investment while providing a great experience for your visitors. Digital signage and directory solutions don’t need to be complicated, but with all the advancements in software technology, you must have a strong set of goals in mind for what you want your digital experience to accomplish. In this edition of Acquire Talks, we dive into the world of retail digital directory solutions and take a closer look at some of the key considerations retail malls need to think about before deploying a new solution. Aligning your team's goals The most basic starting point is to align your team's goals and determine a clear vision for what your digital solution looks like. It is important to align the goals of the system with your internal marketing team, property mana...

How To Effectively Utilize Digital WayFinding And Signage Solutions In Airports

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Airports are one of the most complex commercial spaces, but also one of the most relied upon for daily travel. Airport operation teams constantly work hard to improve the visitor experience and one big initiative is to provide passengers with guidance and information to help them navigate through the airport efficiently. The use of digital signage and wayfinding solutions within airports is common, but it's rare to see airports properly utilizing digital experiences to drive revenue and provide clear messages across their signage network. This blog post will explore how indoor navigation and signage systems work at airports , what they include, their benefits over traditional methods, as well as their limitations so that you can decide if this is a good fit for your airport! Keys to Implementing Digital Initiatives within Airports When you integrate wayfinding and directory solutions with digital signage correctly, passengers should have a clear picture of real-time flight data and...

Utilizing Digital Solutions at the Point of Purchase to Improve Realtime Product Pricing and Engagem

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In recent years, social distancing has become the norm with younger generations because of technological advancements and other social factors. It was accelerated due to COVID-19, and yet the need to connect to people and brands is growing. As our daily lives return to a new normal, the stakes are high for retailers to drive consumer engagement and increase touch-points to access important product information quickly.  This has become a challenge for the retailers since they were looking to find a way to satisfy the need for knowledge of their customers.  Staffing  and inventory management issues within retail have also started to cause new issues for updating product pricing and point of sale marketing.  To combat the challenges and changing landscape, many retailers are utilizing digital solutions to serve up all the necessary and valuable information for their customers to meet their needs. One of those solutions is reactive digital pricing label displays inst...

University students provide new concepts for Acquire product updates

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  Back in January we launched our ‘Live brief 2020’ project with Year 2 Communication Arts BA students from Leicester’s De Montfort University. The project, aimed at providing meaningful connections with industry for students, required students to create a new concept or feature for our Wayfinder SmartHubs . Recent events would have made It easy to put the project on hold, cancel or postpone until a later date, but here at Acquire we understand how important it is for students to receive positive and meaningful interactions with industry. Working with students & staff from De Montfort University, we organised for the project to continue ‘Virtually’, providing students the opportunity to submit their presentations and access support from members of the team to enable them to participate. The team at Acquire received students’ submissions during the first week of May and were able to review and provide students with feedback that contributed to their overall grade. New features a...

Acquire exceeds target for Sunnies Charity Group

  During the initial months of 2020, retailers dealing with essentials were left with very little time to act and put in measures to safeguard the health of their employees and customers. On the other hand, non-essential retailers were making every possible effort to move from the traditional, physical environment to a digital one. With the arrival of June, e-commerce stores were way ahead of the usual brick and mortar stores with more than 4X sales. While this pandemic posed many challenges for physical storefronts, technological advances are accelerating the digital transformation of the retail industry. These technologies power the enhancement of customer personalization, physical store shopping, and contactless service. An interesting fact worth mentioning is that these experiences aren’t just limited to hyper or superstores or high-end retailers; midsize and small stores all need to change their focus and shift toward these next-gen technologies to serve their customers in a b...

Enhancing the Visitors’ Experience with Omnichannel Retail Technologies

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Powered by enhanced features, Acquire Digital’s Shelf-Edge, Endless Aisle, and Retail Wayfinding solutions are transforming the shopping experience in brick and mortar stores During the initial months of 2020, retailers dealing with essentials were left with very little time to act and put in measures to safeguard the health of their employees and customers. On the other hand, non-essential retailers were making every possible effort to move from the traditional, physical environment to a digital one. With the arrival of June, e-commerce stores were way ahead of the usual brick and mortar stores with more than 4X sales. While this pandemic posed many challenges for physical storefronts, technological advances are accelerating the digital transformation of the retail industry. These technologies power the enhancement of customer personalization, physical store shopping, and contactless service. An interesting fact worth mentioning is that these experiences aren’t just limited to hyper o...