Acquire Digital

 Acquire Digital, a leading provider of self-service, interactive digital signage, and software solutions firm, and Adomni, the leading programmatic digital out-of-home advertising planning and buying platform, have announced their partnership to enhance Acquire’s offering with a streamlined process for out-of-home advertising. Acquire DOOHAd is a content management system that was developed by Acquire Digital, to provide a content management system that automatically creates playlists of sold out of home advertising to an unlimited number of DOOH displays. Through this integration, Acquire Digital clients can choose to partner with Adomni to help them fill any unsold inventory without having to source the advertisements themselves. In turn, these advertisements can provide another revenue stream for Acquire’s clients, enabling a faster return on investment for their interactive wayfinding, LED and other specialist digital signage installs that Acquire specialise in. Neil Farr, CEO...

  One of the things that are absolutely needed for the success of any quick service restaurant is excellence in serving. Since the behavior of customers is changed due to the more connected and autonomous world, the importance of self-ordering and fast serving has become even more required. Because of this, many restaurants started adopting Quick Service (QSR) Kiosks. What Is a Quick Service Ordering Kiosk? A quick service ordering kiosk gives power to the customers to order and pay for services themselves. You can see these systems in fast food restaurants – they are made of a touchscreen that is equipped with an easy-to-use digital interface. On the screen, you will find the menu of the restaurant. The screen display will also guide you through the whole ordering process – how to build your meal, to payment and pickup. As you build your order, on the display you might notice different promotions or menu modifiers that you might have not known about otherwise. How Quick Service Or...

  As many retail malls start to incorporate digital signage, wayfinding directories, and digital advertising platforms within their centers; many considerations must be taken into account to ensure you obtain the best return on investment while providing a great experience for your visitors. Digital signage and directory solutions don’t need to be complicated, but with all the advancements in software technology, you must have a strong set of goals in mind for what you want your digital experience to accomplish. In this edition of Acquire Talks, we dive into the world of retail digital directory solutions and take a closer look at some of the key considerations retail malls need to think about before deploying a new solution. Aligning your team's goals The most basic starting point is to align your team's goals and determine a clear vision for what your digital solution looks like. It is important to align the goals of the system with your internal marketing team, property mana...

In recent years, social distancing has become the norm with younger generations because of technological advancements and other social factors. It was accelerated due to COVID-19, and yet the need to connect to people and brands is growing. As our daily lives return to a new normal, the stakes are high for retailers to drive consumer engagement and increase touch-points to access important product information quickly.  This has become a challenge for the retailers since they were looking to find a way to satisfy the need for knowledge of their customers.  Staffing  and inventory management issues within retail have also started to cause new issues for updating product pricing and point of sale marketing.  To combat the challenges and changing landscape, many retailers are utilizing digital solutions to serve up all the necessary and valuable information for their customers to meet their needs. One of those solutions is reactive digital pricing label displays inst...

  During the initial months of 2020, retailers dealing with essentials were left with very little time to act and put in measures to safeguard the health of their employees and customers. On the other hand, non-essential retailers were making every possible effort to move from the traditional, physical environment to a digital one. With the arrival of June, e-commerce stores were way ahead of the usual brick and mortar stores with more than 4X sales. While this pandemic posed many challenges for physical storefronts, technological advances are accelerating the digital transformation of the retail industry. These technologies power the enhancement of customer personalization, physical store shopping, and contactless service. An interesting fact worth mentioning is that these experiences aren’t just limited to hyper or superstores or high-end retailers; midsize and small stores all need to change their focus and shift toward these next-gen technologies to serve their customers in a b...

Powered by enhanced features, Acquire Digital’s Shelf-Edge, Endless Aisle, and Retail Wayfinding solutions are transforming the shopping experience in brick and mortar stores During the initial months of 2020, retailers dealing with essentials were left with very little time to act and put in measures to safeguard the health of their employees and customers. On the other hand, non-essential retailers were making every possible effort to move from the traditional, physical environment to a digital one. With the arrival of June, e-commerce stores were way ahead of the usual brick and mortar stores with more than 4X sales. While this pandemic posed many challenges for physical storefronts, technological advances are accelerating the digital transformation of the retail industry. These technologies power the enhancement of customer personalization, physical store shopping, and contactless service. An interesting fact worth mentioning is that these experiences aren’t just limited to hyper o...

Let’s face it, hospitals are nothing short of mazes—especially for first-time visitors to a particular one. Without clearly presented directions on how to arrive at the ward or room a visitor is looking for, wandering is inevitable. This means crowded hallways filled with lost and frustrated visitors. In some situations, patients can even miss appointments due to an inability to find their destination. A whopping $150bn is wasted per year on missed appointments, and although wayfinding (or lack thereof) isn’t responsible for all of these, it’s certainly a major contributing factor. This is why digital signage specifically designed for patient wayfinding can not only help patients and visitors in a hospital, but it can even help healthcare professionals navigate quickly, increasing hospital efficiency. How to Improve Wayfinding in Hospitals With a network of digital screens and kiosks installed across hospitals, navigation can be a much simpler and less stressful experience for all. By...