Acquire Digital

  Airports are one of the most complex commercial spaces, but also one of the most relied upon for daily travel. Airport operation teams constantly work hard to improve the visitor experience and one big initiative is to provide passengers with guidance and information to help them navigate through the airport efficiently. The use of digital signage and wayfinding solutions within airports is common, but it’s rare to see airports properly utilizing digital experiences to drive revenue and provide clear messages across their signage network. This blog post will explore how indoor navigation and signage systems work at airports , what they include, their benefits over traditional methods, as well as their limitations so that you can decide if this is a good fit for your airport! Keys to Implementing Digital Initiatives within Airports When you integrate wayfinding and directory solutions with digital signage correctly, passengers should have a clear picture of real-time flight data a...

  During the initial months of 2020, retailers dealing with essentials were left with very little time to act and put in measures to safeguard the health of their employees and customers. On the other hand, non-essential retailers were making every possible effort to move from the traditional, physical environment to a digital one. With the arrival of June, e-commerce stores were way ahead of the usual brick and mortar stores with more than 4X sales. While this pandemic posed many challenges for physical storefronts, technological advances are accelerating the digital transformation of the retail industry. These technologies power the enhancement of customer personalization, physical store shopping, and contactless service. An interesting fact worth mentioning is that these experiences aren’t just limited to hyper or superstores or high-end retailers; midsize and small stores all need to change their focus and shift toward these next-gen technologies to serve their customers in a b...

Industry leaders in interactive signage and digital self-service solutions, Acquire Digital has partnered with Flyin’ High Signs and Gable to deploy an innovative Digital Directory and Wayfinder kiosk program for Hartsfield-Jackson Atlanta International Airport. The teams have worked diligently to provide a custom digital directory and wayfinding solution to improve airport navigation and inform the nearly 300-thousand passengers who visit ATL each day. The airport’s signage vendor,   Flyin’ High Signs , is heading up the development, installation and support of 43 custom kiosks designed and manufactured by   Gable . With nearly 300,000 daily travelers,  Hartsfield-Jackson Atlanta International Airport  is the busiest international airport within North America. In a facility with seven concourses and 195 gates, the airport’s goal was to provide a state-of-the-art digital experience to improve airport navigation, communication, and overall efficiencies. A Better Solut...

  As many retail malls start to incorporate digital signage, wayfinding directories, and digital advertising platforms within their centers; many considerations must be taken into account to ensure you obtain the best return on investment while providing a great experience for your visitors. Digital signage and directory solutions don’t need to be complicated, but with all the advancements in software technology, you must have a strong set of goals in mind for what you want your digital experience to accomplish. In this edition of Acquire Talks, we dive into the world of retail digital directory solutions and take a closer look at some of the key considerations retail malls need to think about before deploying a new solution. Aligning your team's goals The most basic starting point is to align your team's goals and determine a clear vision for what your digital solution looks like. It is important to align the goals of the system with your internal marketing team, property mana...

Airports are one of the most complex commercial spaces, but also one of the most relied upon for daily travel. Airport operation teams constantly work hard to improve the visitor experience and one big initiative is to provide passengers with guidance and information to help them navigate through the airport efficiently. The use of digital signage and wayfinding solutions within airports is common, but it's rare to see airports properly utilizing digital experiences to drive revenue and provide clear messages across their signage network. This blog post will explore how indoor navigation and signage systems work at airports , what they include, their benefits over traditional methods, as well as their limitations so that you can decide if this is a good fit for your airport! Keys to Implementing Digital Initiatives within Airports When you integrate wayfinding and directory solutions with digital signage correctly, passengers should have a clear picture of real-time flight data and...

In this edition of Acquire Talks, we want to take a deep dive into the world of   self-service ordering kiosks   with inside knowledge from industry experts on how to properly set-up a self-service ordering program. If you are a   quick service restaurant   that’s experiencing high demand, long lines, and a hard time hiring qualified employees, you are in the right place. As quick service restaurants make the transition from a purely take-out model during the pandemic to increased sit-down traffic, many are experiencing difficulties handling the increased demand. In addition, the restaurant industry is seeing a   ‘hiring crisis’   of which has never been seen before. As a result, countless restaurants have had to start closing early or opening later. According to the most recent federal data, U.S. job openings in the accommodation and food service industry increased by 104,000 to reach 761,000. We already know that long waiting lines in a restaurant can be ...

In recent years, social distancing has become the norm with younger generations because of technological advancements and other social factors. It was accelerated due to COVID-19, and yet the need to connect to people and brands is growing. As our daily lives return to a new normal, the stakes are high for retailers to drive consumer engagement and increase touch-points to access important product information quickly.  This has become a challenge for the retailers since they were looking to find a way to satisfy the need for knowledge of their customers.  Staffing  and inventory management issues within retail have also started to cause new issues for updating product pricing and point of sale marketing.  To combat the challenges and changing landscape, many retailers are utilizing digital solutions to serve up all the necessary and valuable information for their customers to meet their needs. One of those solutions is reactive digital pricing label displays inst...